Purpose is the most crucial aspect of leadership as it starts with leading oneself before leading others. Purpose is a foundational aspect thereby. There are five qualities in finding your purpose, all interrelated, awareness, respect, morality, vision, and understanding. Whilst awareness enhances the quality of your decisions, respect ensures proper treatment of others, morality enables you to consider and deal with consequences of your decisions, your vision guides your path and attracts others to it and an understanding to help us adjust our directions if you find it’s becoming unfulfilling. Purposeless living is an aimless drift with no satisfactory landing over time When discussing leadership, the theme of the conversation is usually around profits, stakeholders, strategy, operations or expansion growth plans. We discuss the purpose of developing a new product,…